My Super Awesome Hair Makeover at ARROJO Williamsburg w/ My Contest Winner, Jordanna!


On a rather normal day in mid-May, I was checking my e-mail and came across a rather exciting message in my iCloud account. I was perplexed as to how I was even receiving mail there, as I rarely use the account. I opened the message and see it is from Andrew Arrojo from ARROJO salon. I read the words “free cut & color, for you and a friend, in Williamsburg” and I almost dropped my phone. I had worked with the salon a few times in the past, and I was ecstatic for this opportunity as I was able to reenergize the relationship, transform my hair as it was in pretty bad shape, bring a friend, and not have to leave Brooklyn.

I was invited for the service in the afternoon of their new Williamsburg salon’s grand opening festivities, and given the chance to stay and network at the party in the evening. I brought Jordanna of The Fashionette with me, as she won my contest for a hair makeover.


We both came in with dark brown, rather limp tresses. Jordanna had been transitioning to natural hair for a few months, but wanted to go for a short pixie cut for summer, in a blue-black tone. I hadn’t cut my hair in about six months and wanted to do something fresh and new. I decided on warm caramel highlights and fresh layers that added movement, but kept the majority of my length.


This selfie was obligatory as it really looked like my hair was plastic at this point. My colorist Lucy informed me that the plastic wrap helps process the color. My strands were bleached first then toned down to a warm caramel color.


Jordanna wanted to give her tresses more edge with this blue-black dye. As some of her strands were a little lighter from previous color, her process was a bit longer, but created an awesome result.


I showed my stylist John an image that I found in a Google search of the type of cut I wanted. The layers were a bit whimsical with great length, just a little past my shoulder. I think he really nailed it as he great technique cutting my curly hair. I’ve had unfortunate cuts in the past where the curls don’t blend and are very boxy. I’m super happy with the cut, and the blowout he gave me.


Look at how different we look! Isn’t Jordanna’s pixie awesome? Her stylist and colorist did an awesome job, and were really thoughtful and patient with her kinkier curls. I really want to stress the fact that ARROJO stylists are trained incredibly well. They can handle all hair types, from my thicker, wavy strands, to Jordanna’s finer, kinkier strands. I think we both got the look we wanted, and more.


Here is my “sexy/quirky” selfie of my final look. Yes, I felt like a Victoria’s Secret model. That’s how I always want to feel after having my hair styled.


After the cut & style, there was the party! Here I am with my super awesome colorist Lucy. We hung out at the grand opening party with prosecco in hand. I was able to meet a bunch of great ARROJO stylists and team members, whilst jamming to the tunes of DJ Spinva (who also happens to be a colorist at the SoHo salon).

ARROJO Williamsburg offered me such a lovely experience, from the service and stylists to the overall vibe of the space. I will definitely be back. In the meantime, you should check them out for your next cut or color. Tell them Andrea sent you! ūüôā

ARROJO Williamsburg

11 Broadway

Brooklyn, NY 11249



*Photos by Andrea K. Castillo for A Life In The Day of Andrea

I received a complimentary hair cut, color & style from ARROJO Williamsburg.

POSTPONED: Curly Girl Collective Presents Curl Fest 2015, ‚ÄúThe Ultimate Natural Beauty Festival‚ÄĚ 6/28/15 @ Prospect Park

Girls with the curls, listen up! The beautifully coiled women behind Curly Girl Collective are back with the second annual Curl Fest, dubbed “the ultimate natural beauty festival”. It is an opportunity for the curly girls (and those that love them) to flourish Brooklyn-style in an awesome picnic setting in Prospect Park. In addition to the picnic there will be a live DJ & dance party, food trucks, curly hair styling stations, beauty chats, and marketplace.

Sponsors this year include Carol’s Daughter, Kinky Curly, Hype Hair, and more. Be sure to follow @curlygirlcollective on social media and tag #Curlfest before and during the fest to win very special prizes! Entry is FREE¬†and you can RSVP here. See you in the park!


Sunday, June 28th

1-6 PM

Prospect Park Nethermead, Prospect Park

Brooklyn, NY 11225

*UPDATE 6/25/15*

CurlFest has been postponed due to weather concerns. Will keep you updated regarding the new date!

*Photo courtesy of Curly Girl Collective

Event: BUST Craftacular’s “Primped” at the Brooklyn Night Bazaar, Sun. May 4th



Hey ladies! Want to spend your Sunday afternoon at a beauty-filled event in Brooklyn? Well mark your calendars for May 4th, as BUST magazine presents their “Primped” Craftacular in the borough’s Greenpoint neighborhood. Attendees can expect the following with their $3 admission:

  • Over 90 vendors¬†of handmade and vintage clothing and accessories, indie beauty and body products, and more!

  • Braid styling and bang trims¬†at the Fringe Salon Braid ‘n Bang Bar!

  • Rave-ready¬†hair chalk streaks¬†at the DIY Dye booth!

  • Super-cute¬†make-and-take crafts¬†with Alison Caporimo, author of InstaCraft!

  • DIY nail art¬†at the Homemade Nail Polish table!

  • Ten-minute¬†tarot readings!

  • Complimentary¬†hand massages!

  • Portrait photobooth¬†with celebrity photog Michael Lavine!

  • Free swag bags¬†and complimentary bottles of Red Jacket Orchards juice¬†for the first 300 guests!

For more info, head on over to BUST.

The Road To Silky Straight Hair With Shea Moisture & Agadir Products

Shea Moisture "Smooth & Repair Hair & Scalp Weekly Therapy"
Shea Moisture “Smooth & Repair Hair & Scalp Weekly Therapy”

For my friends in haircare, ¬†I believe you all will enjoy this next review. As many of you know, I have quite thick, curly hair, which I have documented in previous reviews. Given my texture, and current shorter length, it has been much easier for me to style it natural as a time-saver. I haven’t truly straightened my hair myself since maybe December of 2012, when my hair was halfway down my back.

Fast forward to February 2014, and I am gaining some momentum in my hair reviews which means, I am receiving more product from companies. I recently picked up some Shea Moisture products during this past fashion week. There was a lovely array of goods in the gift bag from Korto Momulu’s Fall 2014 presentation. One such product is from their newer Tahitian Noni & Monoi line, which you see in the photo up top.

Seeing that the product was a smoothing treatment which contained keratin, I made sure to do my research as I did not want to try it out and possibly change my curl pattern. My research deemed it safe, so one Saturday I decided to use the treatment as step one of my journey to a smooth look.

I saturated my damp hair with the treatment for approximately 40 minutes, then followed up with a wash. I used Agadir’s Daily Moisturizing line which is sulfate free and infused with Argan Oil. I started with a good lather from the Daily Moisturizing Shampoo, followed by an ample distribution of Daily Moisturizing Conditioner. I always use a wide-tooth comb to evenly distribute conditioner in the shower. I let it sit a few minutes, then thoroughly rinsed out the product.

Agadir products from left to right: Daily Moisturizing shampoo, Firm Hold Hairspray, Hair Shield Spray Treatment, Daily Moisturizing Conditioner
Agadir products from left to right: Daily Moisturizing shampoo, Firm Hold Hairspray, Hair Shield Spray Treatment, Daily Moisturizing Conditioner

Once out the shower, I worked Hair Shield 450 Intense Creme Treatment into my hair, starting at the ends and moving up the hair shaft. The product serves as heat protectant and hydrating properties that helps eliminates frizz, which is a constant pain for me.

The next step was blow drying. I used Agadir’s Featherlite Blow Out Hair brush which is infused with Argan Oil and Tourmaline to speed up the drying process. It was particularly simple to dry with this round brush given its light weight and the way in which it gripped my hair; I’m so used to my hair just falling from the brush given it’s thickness. I would say the blow drying process took a little over an hour, which I’m used to at this point.

My hair wasn’t super smooth with my blow drying technique as I am still a novice, so I followed up with the flat iron. I sectioned off pieces and worked my way from the nape of my neck to the crown. I use a CHI flat iron, and flips pieces by my face accordingly for a more wispy look. I finished the look with the Firm Hold-Volumizing Hair Spray to keep everything in place.

The final look is below.

A view of straightened hair from the right.
A view of straightened hair from the right.

The entire process from treatment to finish took maybe four hours in total, but I ate dinner in between (thankfully) so I would not pass out. I really liked the silky smooth texture my hair took on once the entire process was complete. I would definitely recommend all the products I used for people with slightly thicker hair of all textures. Given the formulas, I believe some products would be a little too dense for those with finer hair. All links are throughout the review.

A view of straightened hair from the left.
A view of straightened hair from the left.

I really hope my tips and product suggestions can help you on your path to silky straight hair. I would love your feedback!

*All Photos by Andrea K. Castillo

Curls Alive! How ‘Mixed Chicks’ Saved My Mane

Front view of my hair styled with Mixed Chicks products.
Front view of my hair styled with Mixed Chicks products.

Since deciding to stick with a considerably shorter mane (ear-length to be exact) , it can be a task to keep my tresses intact. Shorter curls are bouncier and have  a mind of their own, so I knew I had to seek out product that would tame my multi-textured, multi-ethnic mane in a way that it would keep its bounce, and not be weighed down.

I had been researching curly hair products for some time, but have found ¬†that many contain too much oil for my liking, more appropriate for coarser and/or thicker-textured curls. I became familiar with the Mixed Chicks brand maybe a year ago through trolling the internet, and watched videos from their founders Wendi Levy and Kim Etheredge. Through watching these videos, I decided that Wendi’s hair texture was closest to mine, and her curls looked bouncy and beautiful with the product, so why not me?

Side view of my hair styled with Mixed Chicks products.
Side view of my hair styled with Mixed Chicks products.

Fast forward a year, I’m checking my e-mail and I get a pitch from Mixed Chicks (hey Melissa and Ashante!). I told them how much I was interested in the product, and the lovely ladies sent over a sweet care package for me to test out. I’ve been using the products for maybe two months now, and my hair has never been better! The products are super moisturizing, whilst staying light and keeping my hair bouncy.

I use their guide “for bountiful curls” as a style guide when I wash my hair to attain the result you see up top. Here are the steps!

Sulfate Free Shampoo, $11.99
Sulfate Free Shampoo, $11.99
Deep Conditioner, $10.99
Deep Conditioner, $10.99
  • Squeeze out excess water and apply Deep Conditioner to wet hair (while still in shower). Comb through and rinse out after approximately 3-5 minutes.

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Curly Styling 101: The ARROJO Way

Being a wavy/curly girl in an otherwise straight world, I often find it hard at times to tame my curls in a way which is most fitting for my hair density and texture. I get stuck between hair that is too dry or too oily, depending on the product I use. I expressed my concern to my friends at ARROJO studio, and they provided me with a step-by-step regimen to create “lush, healthy curls” without the frizz. Check out the steps below!

1. Product, product, product. Use enough of the right product at the right time with¬†the right technique and I guarantee you‚Äôll create beautiful curls and eliminate¬†frizz. The product locks your curls together and helps you create what I call¬†a ‚Äėwet set.‚Äô

2. For this you need two products. If your hair is fine, use a ARROJO volume foam first, and then a curl crème or leave-in conditioner; if your hair is medium to thick or slightly coarse, use hair gel or styling crème first, followed by defrizz serum.

3. For this technique you don’t need to blow-dry your hair, instead towel dry but leave hair damp to aid distribution and saturation of your products.

4. Apply your first product, working in from the underneath up, from roots to ends. Again a dime-sized dollop should do; just make sure to start at the roots and work through to the tip, distributing evenly as you go.

5. Apply your second product in exactly the same way as the first, from roots to ends, distributing evenly as you go.

6. Now comb evenly and gently with a wide-tooth-comb. This will undo any knots in your hair and further aid the even distribution of the products, ensuring your curls get their maximum performance benefits.

7. Once you have evenly distributed the two products, use your fingers to squeeze each and every section of your hair. This will encourage a natural curl formation. It’s best to lean over, letting your hair fall 90 degrees to the ground while squeezing gently with the fingers. This isn’t done as if you were squeezing a stress ball. Rather cup the curl in your hand and gently squeeze and push the
curl back into itself with no pressure at the root. Don‚Äôt be temped to freely run¬†your fingers through your hair ‚ÄĒ this only disturbs the curls you‚Äôve created¬†and induces frizz. Just remember, cup and squeeze, cup and squeeze, cup and¬†squeeze.

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