This past Thursday, I had the opportunity to attend the Eric Sosa x Secret Society launch party at the New Era flagship store in NoHo. The event was held to celebrate the iTunes release of Eric Sosa’s single “One You” featuring Rocki Evans, as well as the release of the Secret Society x New Era Trust fitted cap.
The line was half way down the block by time I got there, filled with fans, press, bloggers, and more. Upon entrance, we were all treated to the sounds of DJs GetLive! and G Money, spinning tunes from Queens greats such as Nas and Lloyd Banks, along with a little Jay Z and some dancehall (I guess for all the West Indian Brooklyites, myself included). Attendees mingled, viewed the work of visual artist Art Is Epic, took photos, and sipped on complimentary cocktails, courtesy of Remy Martin. Eric Sosa got on the mic a little after 9 PM, and performed a few older tracks, ending with the single “One You”, accompanied by Rocki Evans. I really enjoyed the event, as it was pretty laid back, but was still able to highlight the creative works of various entities. Check out my photos below.